Whitdel Arts Call: Engage

Whitdel Arts Call: Engage


The Detroit Interactive Art Exhibition
October 5 – 27, 2012
Reception: Friday, October 5, 2012 – 6-9pm

Whitdel Arts is seeking artists to participate in their first annual Detroit Interactive Art Exhibition. This exhibition will feature a variety of installation-based art that allows the participant to engage with the artwork to create a unique experience while allowing the art to achieve its objective. We encourage artwork that entices viewers to participate in the artwork by providing an input or by becoming the input in order for the artwork to achieve its objective. We seek work in any medium that allows the participant to “walk” in, on, and around the piece. Other interaction may involve gesture talking, touching, and biometric (face, finger print, voice recognition) input to allow the participant to become part of the artwork.
Artwork that can achieve its objective or tell a story within 2 – 5 minutes will be an important consideration in the selection process for work in the exhibition. Possible types of artwork may include, but are not limited to:

hybrid art
interactive dance
sound and music installations
immersive film or video environments
digital generative art

CAID Media Lab @ Whitdel Arts
The CAID Media Lab provides resources and expertise for members to participate in developing digital and physical art that connects the traditional arts and multimedia communities to explore, discuss, and push the limits for the advancement of multimedia science and technology through the arts, and traditional arts through multimedia science and technology.
The mission of the lab is to explore the creation of new media art. New Media art is a genre that encompasses artworks created with new media technologies, including digital art, computer graphics, computer animation, virtual art, Internet art, interactive art, computer robotics, and art as biotechnology.
We are also looking for emerging artists who would like to specialize in interactive art. Please review the attached fellow program.

Whitdel Arts

Whitdel Arts serves artists and the community through its exhibitions and events, professional resources, and educational programs. The purpose of Whitdel Arts is to provide an environment centered around the creative process of the contemporary arts and the interaction and dialogue derived from it. Whitdel Arts is a center where the public can view and learn about the contemporary arts by local and national artists, while providing working artists with the resources needed for their artistic careers and studio practice.


Exhibition Galleries

The galley space is 1800 sq. foot with 5 zones 15 wall spaces and 3 separate exhibition rooms. See site for floor plans of the main gallery and the back gallery.

Juror: Phillip Olla, PhD, CEng, CITP, FMBCS
Phillip is an Information Technology specialist with over 18 years experience working at the leading edge of technology innovation. He has previously worked in the space, healthcare and energy sectors. He was named as one of the top 30 innovators in 2011 by the mHealth Alliance and Rockefeller Foundation. He is the Chairman of the Board of Directors and VP of Media and Technology for the Contemporary Arts Institute of Detroit (CAID). This role allows him to exploring the fusion and mutual inspiration of science, art, and technology. His current work in the field of information aesthetics explores how health and biomedical data information can be visualized into an artistic medium
Previously Phillip has worked with NASA, UN, and the OECD. He has a PhD in Mobile Telecommunications from Brunel University in the UK and has published numerous peer reviewed articles in journals, and authored 3 industry reports along with 7 book chapters and 3 books. He is a Fellow of the Chartered Institute of Information Technology and Chartered Engineer. Phillip is also a Professor of Computer Information Systems at the School of Business at Madonna University in Michigan, USA.
Submission Guidelines

Submitting artists must be a member of Whitdel Arts. The $24.00 entry fee includes a one year membership to Whitdel Arts. Membership may be obtained online or at the gallery. To obtain a membership online, please visit:


Jury Process:

The jury process will take place in two stages.

Stage one: Artists submit electronic portfolios for review.
Stage two: Artists will be invited to a site visit to make a final decision on the suitability of the work to the space.


Artists may submit up to 3 images of their submitted work:

High-quality images: jpeg format, 300dpi, longest dimension at 1000 pixels max, no more than 2mb
Name each image as follows: lastname_firstname.jpg (example: king_jamie.jpg, king_jamie_detail.jpg)

Artists may also submit a proposal for a piece to be created for this exhibition:

Description of proposed piece
Detailed sketches of proposed piece

Portfolios are to include 3 digital images or one video, along with a description of the work, special requirements (Internet, power, walls space, floor space) artist statement. Applications must be uploaded to the link below. Not all work that will be included in the exhibit need be represented in the stage one review of portfolios. Final selection of work will be done during stage two studio visits.

A condensed resume (2 page maximum) must be uploaded and a brief bio is recommended. The resume should include the artist name and all current contact information.


Submissions of images and/or proposals must be received by no later than July 31, 2012.
Artists will be notified of stage one result no later than August 15, 2012.

Artists are responsible for the installation and transporting their works to and from Whitdel Arts by the drop-off date for the exhibition. Drop-off dates will be sent to artists via email. For questions or additional inquiries, please email JenClare Gawaran ( jenclare@whitdelarts.com) or Gualberto Orozco ( gualberto@whitdelarts.com).


For artwork sold during the exhibition, Whitdel Arts takes a 33% commission fee of the sales price, regardless of other gallery affiliation the artist may have. Artwork need not be for sale.

Work Pick Up:

Unsold hand-delivered artwork must be picked up by the artist by October 28, 2012. After 30 days after the end of the exhibition, any unclaimed artwork, sold or unsold, remaining in the gallery becomes the property of Whitdel Arts. Whitdel Art reserves the right to dispose of any artwork remaining in the gallery after 30 days after the end of the exhibition.

Hours of Operation:

Whitdel Arts is open on Saturdays from 12pm to 3 pm during exhibitions and during scheduled gallery talks, lectures and other special events and programs.


July 31, 2012 …………Emailed submissions/proposals due
August 15, 2012 …………………Notification of jury results
August 23-26, 2012 ….………………Artists to visit gallery space
September 23, 2012 ..…………….Accepted artwork due for installation at Whitdel Arts
October 5, 2012, 6:00 pm – 9:00 pm….Opening reception
October 5 – 27, 2012…………………..Exhibition
October 28, 2012 ………………………Pick up artwork at Whitdel Arts
Artist Checklist:

Submission website link:
All submissions must be electronic submissions. You must email the following information to: DIAE@whitdelarts.com

Current or new membership ($25 for artists)
Electronic portfolio submission (3 Images, artist statement, description of work)

Printed resume or biography (2 page maximum)
Fellow Program (Yes / No)

Questions and inquiries can be sent to JenClare Gawaran ( jenclare@whitdelarts.com) or Gualberto Orozco ( gualberto@whitdelarts.com).
Whitdel Arts is open on Saturdays from noon to 3pm during exhibitions. For a schedule of exhibitions and events at Whitdel Arts, please visit www.whitdelarts.com or www.facebook.com/whitdelarts.
A division of CAID, Whitdel Arts is an 1800 sq. ft. professional exhibition space that showcases the work of local and international established and emerging artists. Whitdel Arts is located at 1250 Hubbard Street, Suite B1, Detroit, MI 48209.